Philip Morris International (PMI) launches its heated tobacco product IQOS ILUMA in the Moroccan market, offering different devices to cater to smokers’ needs.
According to the Lesiteinfo news on November 29th, PMI has launched its heated tobacco product IQOS ILUMA in the Moroccan market.
This new series of IQOS ILUMA includes three different devices: IQOS ILUMA Prime, IQOS ILUMA, and IQOS ILUMA One. Each device comes at a different price point to cater to the needs of both smokers and users.
All devices are equipped with state-of-the-art electromagnetic induction heating technology, and they also feature an automatic startup function, making them more convenient to use.